“We want to be different from other retail shops. We want people to be equipped so they can stand on their own. It’s about making a difference to the lives of South Africans, especially the young ones who don’t have a great idea of African culture.”
Du Confidence Designs creates accessories for women, inspired by African material and Zulu beads.
Du Confidence was founded by Duduzile Ngubane in 2012 and was officially registered in 2016. Dudu’s passion for African arts was ignited while doing a design course during her time at Howard College in KwaZulu Natal where she was studying towards African music and drama. While completing her studies, she worked as wardrobe assistant for an African music production where she was responsible for dressing and accessorizing performers. This reinforced her passion for arts and crafts.
Dudu’s aspiration for her business is to expand her manufacturing operations to create an institution that develops skills so that budding entrepreneurs can open their own businesses using the skills they have learned.